The Creator Economy is Broken: Our Fix – Better Payouts

The Old System: Built on Broken Economics

The Creator Economy is Broken. Consider the current marketplace landscape: Many platforms offer high commission rates, but only for their top tiers. Others charge commissions that vary based on your sales level. Some operate with lower commissions, but you’re still building someone else’s platform. Miss your monthly targets, and your rate can drop suddenly, creators often lose a portion of their cut during quiet periods.

The broader numbers tell an even starker story. The 3D models market is growing rapidly. Yet most independent creators earn modest incomes annually, with only a small fraction making amounts that can sustain their needs. A significant portion of creators aren’t satisfied with their earnings. The disconnect is clear: the industry is expanding, but creators aren’t seeing the returns.

Beyond revenue splits, the workflow itself is broken. Delayed payments mean waiting weeks for your money. IP feels vulnerable. And the technical barriers, formats that break on import, tools that don’t communicate and conversion nightmares that cause delays in building.

The Creator Economy Is Broken: Here’s How We’re Fixing It

The team knows the struggle firsthand: late nights wrestling with export errors between modeling and game engine software, hardware buckling under heavy scenes, and licenses designed more to slow creators down than speed them up. Creators watch a chunk of their earnings disappear into marketplace fees, or worse, see their revenue share drop suddenly because they had one slow month. It can be exhausting, and every 3D creator the team talks to has similar stories.

That’s why the team built this platform. After years in VFX and real-time 3D, the team realized these frustrations weren’t bugs in the system, they were the system. The team saw how traditional platforms treat creators like revenue sources rather than partners.

Our Approach: A Creator Economy That Actually Work

We didn’t tweak the old model, we rebuilt it.

A fair revenue share from day one. No tiers to climb, no volume requirements to hit, no rate resets when you have a slow month. Your first sale and your thousandth sale? Same fair split. Top-rated models can earn additional rewards that increase your share, focusing on quality rather than just quantity. And payments? Instant settlements, straight to your wallet.

Workflows that actually flow. We built everything on OpenUSD, the 3D framework enabling interoperability between software tools and data types. Drag assets from one tool, sculpt in another, build in a game engine, collaborate in a unified environment. NVIDIA and the Alliance for OpenUSD (co-founded with Pixar, Adobe, Apple, and Autodesk) are working to standardize OpenUSD specifications, replacing brittle format conversions with reliable interchange. One click to tokenize, secure your IP, and publish. No more export battles or compatibility headaches.

This isn’t about flashy tech for tech’s sake. Share securely without leaks. Earn fairly without grinding through arbitrary thresholds. We tested these workflows on our own projects first—VFX scenes that used to crash now run smoothly, and revenue stays where it belongs: with the creator.

Why Now is the Time to Act: 3D models marketplace

The global creator economy is expanding dramatically. The opportunity is massive, but the vast majority of creators still earn modest incomes annually. The current system isn’t designed to change that it’s designed to extract value from creators while providing minimal support.

We’re not promising overnight wealth. But in an industry where creators fight for scraps while platforms capture the majority of value, we’re shifting the balance. Whether you’re a solo artist experimenting with environments or a team pushing collaborative tools to their limits, you get tools that adapt to your workflow, not the other way around.

We’ve spent hundreds of hours in community forums, Reddit threads, Discord servers and wherever creators gather to vent, strategize, and support each other. The message is consistent: people want control, not complications. Fair economics, not exploitation. Tools that enhance creativity instead of gatekeeping it.

Join Us
Sign up for early access. Lock in a fair share from your first upload, help shape features with us, and let’s build a creator economy that actually serves creators. We’re done with the old way. Let’s build the new one together.

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